The Benefits of a Freelance Workforce

Telco ZimbabweComments off.


One of the big trends to consider in the next few years is the shift from the traditional workforce to a freelance workforce. The talented candidates you are looking for may not be well suited to sit in an office for 8 hours a day. They may prefer a more fluid, on-demand arrangement that allows them to work from wherever they are. With the proliferation of internet based tools to make business run efficiently, a lot of companies could benefit from freelance workforce. Simply because technology has changed the way people work. 

The Data

Traditionally, the working class defined job security as working for a single reliable employer. Today, many millennials view security as having control over their time and freedom to dictate their own working arrangements. Ultimately this creates  a more motivated and productive workforce because their employees feel that their needs are a priority. In her book, Navigating the Talent Shift, Consultant Lisa Hufford notes that by 2020, 40 to 50 % of the working population won’t be in full-time jobs. Firms that continue using traditional staffing models will miss out on talent who prefer to be independent. Research shows that many of the people who joined the freelance economy in desperation as businesses downsized are deciding not to return to traditional work forces; even when new opportunities arise.


The Process

When hiring freelance workers, ask yourself what are the most important elements of the work that needs to be done? If you can identify that, you can then determine the skills you need for the role and find them. Hufford says from there, you must craft a project description specifying what the freelancer will do. Base your description on performance – the outcomes you expect – rather than the tasks the individual might undertake. “You need to focus very specifically on what is expected to get done within a time frame,” she advises.

Freelance planning

As you reach out to candidates, emphasize your company’s values since that might be a determining factor. “A freelancer can do accounting or IT anywhere. Often they decide by the company’s values,” Hufford says. You should also clarify for them how much work is expected to be done on site and when, what the payment schedule will be and what the KPI’s of the assignments are.


The Savings

Freelance savings

When you consider the upfront cost of starting a business, building a freelance workforce is a smart way to save money. Advances in technology make the home or remote office more than viable. Think of how much you would save on office space alone. An expanding workforce means finding a bigger space, or new construction costs. Hiring freelance workers saves on property and renting costs. Additionally, hiring a freelancer negates the cost and process of hiring and training full-time employees because freelancers already have the skills to hit the ground running. Therefore projects are completed quickly and competently, which benefits the company financially.
Do you think a freelance workforce benefit your company?

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